Inspiring Print Ads of the Week #1
// February 9th, 2010 // Advertising, Print/Poster
Wrigley’s Juicy Fruit: Shark
To highlight a gum packed full of delicious juicy flavour, DDB Sydney showed in their print campaign various animals and cannibals choosing to chew Juicy Fruit over their usual meal.

Yellow Pages: X-Ray
To demonstrate Yellow Pages classification ‘X-ray’, Shalmor Avon Amichay/Y&R Interactive Tel Aviv made the word ‘X-ray’ visible only when turning the page in the magazine while exposing it to a source of light.
Vanarai Foundation: Water Waste
An ad from McCann Worldgroup Mumbai to raise awareness of how indiscriminate usage of water deprives others of it.
Adidas 118PRO: Rugby
iris Sydney has created a campaign for the new adidas 118PRO football boot specifically designed for the Australian market. What all football codes in Australia have in common? The answer is: the hard fields.

Land Rover: Savannah
Print ads from Y&R Johannesburg uses a single theme in various climes for Land Rover.

FUJIFILM: Photoboard
The Z33 Waterproof Underwater Fun. With 3 x optical zoom, 10MP images, waterproof up to 3 metres and a 2.7″ LCD screen, you’ll find the ocean is full of surprises. Ad print from BMF, Sydney.






